Facebook just launched a new feature that allows page managers to identify themselves to their followers and the public. Although it is an optional page feature and therefore unlikely to be used by pages involved in suspect activity, yet it is now available for use on all pages.
According to BuzzFeed News, earlier versions of the feature on a Russian language news page run from Germany. The right-hand rail of the page features a section called “Team Members” and lists the name and profile photo of a man who manages the page. When contacted via Facebook Messenger, he confirmed it was a new feature.
After BuzzFeed News asked Facebook about the “Team Member” section, the company published a Help Center article that details how it works, and a spokesperson then confirmed that the feature was now available globally.
The Article reads “Adding yourself as a team member on your Page is a way to show other people on Facebook that you’re a manager of that Page,”
Before the arrival of this new feature, there had been no way to publicly identify the manager(s) of a page which is totally different from what is tenable in Facebook groups, which lists the admins of any group. “No plans right now to make this mandatory” for pages, says The Facebook spokesperson.
Also, in addition to showing the profiles of team members on a page’s timeline, they will also be listed on the About page. The help article also said that the page will be listed on the Facebook profile of the team members.